Step 1: Set Up Your Instagram (One Thing Only)
We’ll create or refresh your Instagram so it only shows one art form, no mixed content. This is what makes your page look professional and “sellable” at a glance.
What we’ll do:
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Choose your One Thing (the only thing you post on this account)
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Set your name, bio, profile photo, highlights and link
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Decide your visual style (colours, layout, and vibe)
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Create a simple posting structure so you always know what to share
Step 2: Turn Instagram Into a Funnel (Instagram → Website)
Once your Instagram is clear, we’ll make it work like a funnel. That means every post and profile link is pointing people toward the website where they can buy.
What we’ll set up:
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The right link setup (so people land on the correct page)
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A simple path to purchase (less clicks, less confusion)
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Set up a linktree
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Set up a Many Chat
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A clean “start here” route for new followers
Step 3: Turn Instagram Into a Funnel (Instagram → Website)
Once your Instagram is clear, we’ll make it work like a funnel. That means every post and profile link is pointing people toward the website where they can buy.
What we’ll set up:
-
The right link setup (so people land on the correct page)
-
A simple path to purchase (less clicks, less confusion)
-
Set up a linktree
-
Set up a Many Chat
-
A clean “start here” route for new followers
Step 4: Meta Ads Setup (Evergreen Sales)
This is the core of the “easy mode” marketing model: simple paid ads that send people straight to your course so you can make sales consistently.
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The goal:
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Run evergreen ads
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Send traffic directly to your course page
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Course sales help cover ad spend
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You build profit over time and can upsell later (without pressure)
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We’ll keep this straightforward, no complicated launch calendars, no hype cycles. Just a clean funnel and ads that run in the background.
Step 5: Maintenance (Keep It Simple + Sustainable)
You don’t need to post constantly. You just need a repeatable way to capture content and stay consistent without burnout.
We’ll cover:
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How to capture content while you’re already making art
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Simple batching (so you’re not thinking about it every day)
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Optional extras like Stories if you want them (not required)